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The B2B Sales PlayBook: Scaling Strategies, Sales Team Structure, and Technology Best Practices

B2B sales play a pivotal role in the economic ecosystem of companies

Business-to-business – B2B sales play a pivotal role in the economic ecosystem, acting as the driving force behind the exchange of goods and services between companies.
Unlike business-to-consumer transactions, B2B sales involve complex negotiations and tailored solutions to meet the unique needs of businesses.
This intricate process often requires a deep understanding of industry dynamics, effective communication, and the ability to forge long-lasting partnerships. B2B sales not only fuel economic growth by facilitating commerce on a larger scale but also serve as a cornerstone for innovation and collaboration.

In this episode of Xgrid Talks, we are joined by a seasoned GTM leader, 5xCRO, adviser, and investor – Mr. Shani Shoham who is accompanied by the host of this video, COO of Xgrid – Saad Arshed. Shani Shoham has vast hands-on experience in building high-performance sales, marketing, and operations teams and scaling early-stage VC-backed B2B SaaS companies. In this video, Shani and Saad discuss all the tips and tricks on how you can enhance your B2B sales and company when to scale your teams, what kind of things you should look out for when you’re hiring B2B sales guys, how to structure a sales team that will deliver prompt results and many more.